How commercially visible is your expertise?
Your firm may already have strong technical capability.
The question is whether that expertise is being turned into the clarity, evidence and visibility that helps clients understand, trust and choose you.
The LJE Technical Credibility Diagnostic looks at five connected areas:
Expertise → Evidence → Clarity → Visibility → Commercial confidence
It takes around 2–3 minutes and gives you practical results straight away.
A quick note before you start
This isn't a test and there are no ‘right’ answers.
The aim is to help you take an honest look at how well your firm's technical expertise is being translated into commercial credibility.
This diagnostic is designed for people who have some influence over how their firm is positioned, marketed or developed.
Answer from the perspective of your firm, based on what actually happens most of the time – not on your best day, and not on what you personally think should happen.
One useful next step: ask a colleague to complete the diagnostic independently and compare your answers.
Response scale
1 – Not at all
2 – Rarely
3 – Sometimes
4 – Mostly
5 – Yes, consistently
